February 8, 2022

Proven Winners announces personnel changes

Green Roof Jessica Degraaf
Green Roof construction Heather Poire

Proven Winners is excited to announce two personnel changes to strengthen support for independent garden centres.

Jessica DeGraaf has been promoted to Director of Retail Accounts. She will direct all aspects of Proven Winners interaction with IGCs and develop new and innovative support programs.

Heather Poire joins Proven Winners as a Retail Account Manager in the Canadian Maritimes and Eastern United States. Poire gained a wealth of knowledge and experience with a long career with Bailey Nurseries brands and Proven Winners’ co-founder Pleasant View Gardens. She is passionate about building relationships and programs to support IGCs.