April 15, 2008
To raise awareness of both the variety and quality of flowers produced by Ontario growers, Flowers Canada (Ont.) inc. launched their new Pick Ontario campaign with a free floral giveaway at Union Station in Toronto. Morning commuters were pleasantly surprised to receive a free flower on March 4.

The launch was supported with a blitz of advertising in Toronto encouraging people to Pick Ontario. The distinctive Pick Ontario logo will be clearly visible at points of purchase to help consumers easily identify Ontario grown cut flowers and potted plants.

In addition, as a sponsor of Canada Blooms, Pick Ontario had a presence on the 600 level of the MTCC with a stunning display of fresh cut flowers produced by local growers.

For more information about Pick Ontario visit www.pickontario.ca.